ThinkDigital interview: Enrique Medina Malo, Telefónica

What will enable the future of telcos? Does Telefónica have the same weapons to innovate as OTTs and other players? In the view of Mr. Enrique Medina Malo, Chief Policy Officer at Telefónica Group, "the main enabler of the digital future is to establish a new relationship with our customers; a relation based on – what we call “The Digital Confidence”. We need to let them see the advantages and all the benefits that come from the digital life."